Touring can be one of the most exciting (and daunting) steps in a show’s journey. Whether you’re eyeing a regional circuit, Fringe run, or a string of festivals across the country, this workshop will walk you through what it actually takes to make it happen — beyond just putting pins on a map.
We’ll look at how to assess if your show is ready to tour, what makes a tour viable (both creatively and financially), and how to approach venues or festivals with confidence. You’ll learn how to map out a realistic touring schedule, build a solid tour budget (with your producer fee included), and avoid common pitfalls around logistics, risk, and timelines.
We’ll also cover the producer’s role in tour coordination, what to include in your pitch to presenters, and how to manage touring partnerships, from venue buy-ins to shared risk models.
You’ll leave with practical tools, a short-list of venues or festivals to explore, and a stronger grasp on how to move from “touring sounds cool” to “touring is actually happening.”
Laura Milke Garner is the driving force behind MILKE since 2008, an award-winning producer and mentor based in Naarm (Melbourne), Australia. With over 27 years of industry experience, Laura has curated exceptional shows and collaborated with hundreds of artists, gracing prestigious stages from the Sydney Opera House to London’s iconic SOHO Theatre. Beyond stellar productions, Laura is dedicated to advancing producer skills and has pioneered mentorship programs, online courses, and workshops for over a decade. Her latest initiative, The Producers Lab, represents a significant leap in producer upskilling and development in our sector.
As Program Producer at Malthouse Theatre for the past five years, Laura orchestrates an annual four-week program for the Melbourne International Comedy Festival, showcasing the best of the comedy world. A fierce advocate for the arts, Laura has been on to boards such as the Moosehead Awards, Golden Gibbo Award, and serves as a founding member of the Perth International Cabaret Festival.
More info www.milke.com.au
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